Ok let's look at the video first
Interesting, is not it? Children barely know who Jesus Christ is; whereas, when they saw the picture of Roland McDonald they started to giggle and with out hesitation said who was he. In the video it was mentioned, that McDonald's spends tones of money on direct media advertising, only in 2004 they spend 1.4 billion US dollars worldwide... Therefore, this statistics made me very interested in what kind of commercials McDonald's creates and I found this video:
Hilarious, is not it?
Ok, this commercial is not very rich in multimedia; however, is has the MOST IMPORTANT attention grabber: HUMOR. And of course, nice music and funny characters.
This video is very easy to process and understand.
If you read the comments of the video, you will see that people really loved it and enjoyed watching.
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